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Our gentle, sulfate-free shampoo cleanses without stripping + leaves dry or damaged hair feeling stronger and looking healthier over time.
Made with no added water — typical shampoos can contain up to 85% — and powered by Rootbiomic Ferment™, so hair is left resilient rather than coated.
Unlike any shampoo you’ve seen before, this formula is ultra-concentrated. The result? A rich, luxe lather, sans sulfates, that’s second to none.
Our shampoo is made for all hair types, especially weak and damaged hair, and is also suitable for chemically-treated, color-treated hair and all scalp types.
Lactobacillus/(Centella Asiatica/Coffee Seed/Ganoderma Lucidum/Hops/Panax Ginseng Root/Scutellaria Baicalensis Root) Extract/Pea Extract/Rice Seed Extract Ferment Filtrate, Water/Aqua/Eau, Sodium Lauroyl Methyl Isethionate, Sodium Lauroyl Lactylate, Sodium C14-18 Olefin Sulfonate, Cocamidopropyl Hydroxysultaine, Sodium Cocoyl Alaninate, Lauryl Glucoside, Glyceryl Laurate, Sodium Chloride, Glycerin, Butylene Glycol, Glycol Stearate, Hydrolyzed Yeast Protein, Citrus Junos Fruit Extract, Niacinamide, Inulin, Hydroxypropyltrimonium Inulin, Alpha-Glucan Oligosaccharide, Arginine, Glycine Soja Extract, Glycolipids, Betaine, 1,2-Hexanediol, Sodium Cocoate, Guar Hydroxypropyltrimonium Chloride, Citric Acid, Sodium Sulfate, Lecithin, Sodium Benzoate, Tetrasodium Glutamate Diacetate, Ethyl Lauroyl Arginate HCL, Potassium Sorbate, Caramel, Cetyl Alcohol*, Limonene, Fragrance/Parfum [ILN 157166] *Conditioning agent
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Hair
Weak or damaged
Made for all hair types, especially weak and damaged hair.
Scalp
All scalp types
Sulfate-free, and made with no added water.
Color
Suitable for color-treated hair
And for chemically treated hair.
Unretouched photos, individual results will vary. Blow dried with a round brush.
Our multivitamin superfood: clinically effective proteins, roots and mushrooms, fermented into micronutrients for active, anchored roots, a balanced, hydrated scalp and visibly stronger, healthier hair.
Target collagen and keratin to help fortify strands from root to tip.
Citrus junos fruit extract. Intensely moisturizes, smooths and helps protect hair from future damage.
Strengthen Shampoo on REVIEWS.io, as of 9/24/26
I am in love with this concentrated shampoo. Not just because I use half the amount I would normally use, but because it smells amazing and has a long lasting fragrance that I love, my hair is healthier and stronger, and I am seeing less hair in my brush every day.
Amanda MVerified Reviewer
Very concentrated, don't need a lot to get my scalp clean.
Molly TVerified Reviewer
Still curious? Email hello@therootist.com and a team member will be happy to help.
Our shampoo is made for all hair types and textures, especially weak and damaged hair, and is also suitable for chemically-treated and color-treated hair. It’s also suitable for all scalp types.
Our shampoo is meant to be used regularly whenever you wash your hair as part of your wellness ritual for roots, scalp, and hair.
You don’t need to dilute the shampoo. If you need more lather, apply the shampoo, then slightly wet your head while working it through your hair. If that doesn’t do it, the issue may be build up on your scalp and hair. Try incorporating a pre-shampoo into your wash routine, such as our Pre-Shampoo Scalp Clarifying Rinse, to exfoliate your scalp before shampooing. Think of it like a double cleanse for your hair.
Yes, they are a dream team and work perfectly together. Use the rinse as directed, and follow with the shampoo for a double cleanse ritual that promotes a balanced scalp and strong, healthy hair.
Yes, our aluminum bottles are easily recyclable. Keep your pump for shampoo refills. ALL Rootist products are silicone-free, prioritizing the holistic health of roots, scalp, and hair. Unlike conventional formulas, we avoid silicones, which are non-biodegradable and may pose unknown risks in the environment.
Typical shampoos are mostly water. Our eco-conscious shampoo is made with no added water and ultra-concentrated. Our smaller, lighter, and easily recyclable bottles help us minimize the impact of shipping our products, too.
